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J 340.   Principles of Advertising.  4 Credits.

Role of advertising in the distribution of goods and services; the advertising agency; the campaign; research and testing; the selection of media: print, electronic, outdoor advertising, direct mailing. Not for journalism: advertising majors.

Comparative Literature

...Vallega-Neu, philosophy David J. Vazquez, English Elizabeth...Culture and Society ( GER 340 ) , Introduction to German...

Special Education and Clinical Sciences

...541-346-0683 fax 340 HEDCO Education Building...1980, Oregon. (1988) Edward J. Kame'enui, professor...